​Window shopping got me again! There I browsing around Ulta with the intention of not purchasing anything, just catching up on the latest beauty products and I saw this fabulous perfume bottle standing on a display of its own. Did I buy it right then and there? No, but its now on my wish list! I love that for me, because I have really enjoyed the original Donna Born in Roma for quite some time. 

​Have you ever wanted to create your own signature scent? Now is the time! Bath & Body Works has released their Signature Scent Lab Collection, that contains 10 options and allows for you to establish your own aura through purchasing 2.5 oz bottles for $8.95, mixing and matching them until you find what works for you! I love this so much because fragrance is very personal to me. It truly is my aromatherapy. Each day when I determine how I want to feel, fragrance is vital in setting my desired mood! 

​Body mists are making a comeback in 2025! I don’t know if they ever fully left, but they seem to be on the rise right now! Fenty Skin was known for their perfume in 2021. Four years later, they hopped on the body mist train like so many other beauty companies. If you read my beauty article from last month titled, Trio Treat Yourself to Vanilla Flowers by Fenty Skin, A Vanilla Woodsy Scent, then you would remember my mentioning the significance of Fenty Skin making these products exclusively available to Ulta Beauty’s Diamond & Platinum Rewards Members two days prior to its release. Per a 2024 Statista report, the top three leaders in health and beauty retail are Ulta Beauty ($11.23B), Sephora ($8.63B), and Bath & Body Works ($6.75B). Partnering with the beauty retail leader after dominating with Sephora for so many years is a smart move! 

​Wow! Bath & Body Works released another scent, Infinite Radiance, in their Everyday Luxuries collection on October 20. They keep dropping bangers and I’m here for it all. I am surprised that they only released one scent this go ‘round, but I’m happy that they chose to duplicate the graceful scent of Valaya by Parfums de Marly (PDM). This is my fifth beauty article covering the Bath & Body Works (B&BW) Everyday Luxuries collection, and my articles have received 51.5k views and counting! I’ve been steadfast in saying that this collection has saved money for so many, and it’s great that the analytics back that sentiment. 

​The name alone drew me to this product! As someone who loves wearing gold jewelry, particularly yellow gold, I knew I needed to head to Bath & Body Works to give their new collection a sniff. Walking into the store and immediately seeing the gold display was a welcomed surprise! The display at my local store had the full-sized items front and center and I loved analyzing the packing on each product as they are all different but maintain cohesion. 

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​I feel like we should have all expected this line to have a blue collection, especially given who owns this brand. If you aren’t familiar, Cécred is owned by Béyonce! The brand dropped its protection collection in September. I was shopping in Ulta in late August 2025 when a fellow shopper let me know the line was announced on Instagram. I didn’t think much of it because I was still plotting to use the $56 Restoring Hair & Edge Drops that folks are raving about online. 

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​The power of email marketing is real! There I was minding my business, and Ulta Beauty poofed an email into my inbox letting me know that Fenty Skin released a new body care collection, exclusively at Ulta for two days, prior to its full release on October 5, 2025. That meant that I had a chance to get my hands on any or every product in the collection to check out its smell and packaging. I was only able to see the Body Start’r Set, which is its mini trio, and I was pleased!

​I have a Master of Business Administration with a concentration in Digital Marketing, so their digital and physical products within this campaign caught my attention on another level. These products are supposed to support sustainability through their ability to be recycled. 

​I recently rediscovered my love of Dollar Tree! Not only do they have snacks for the low, but they have low-cost gems in beauty, aromatherapy, and home décor items for do-it-yourself projects. I didn’t realize it was a thing to be able to spot different products in Dollar Tree. While the thrill of searching for products is different than Marshalls or Home Goods, the adrenaline rush is still there! 

​I’ve made a new habit out of scrolling through the Bath & Body Works app to check in on their latest products. I’m glad that I did it on September 13, because I discovered their new bright collaboration with Milk Bar in celebration of their 35th anniversary a.k.a. their birthday! B&BW opened its first flagship store in a mall in 1990 on the same day as this collab’s release. ​What I appreciate about this collaboration is that it gave me a reason to get out the house, get dolled up to film content for my YouTube channel and go on a solo date. Details listed below.

​Something in my spirit told me to stop by Bath & Body Works (BBWI) recently. I checked their app and saw they had an $11.95 3-Wick Candle special, but when I arrived, I was greeted by their staff with a “hey girl” and they spilled the tea. They had an email exclusive sale running on their Everyday Luxuries collection. Yes! Everything in its collection for $5.95! This was done to promote its latest drop.

​At this point, they are the Crumbl Cookies of perfume. Dropping new releases nearly every quarter and they are always a surprise! Just like Crumbl, they mixed the old with the new.