Hello, and welcome to my digital portfolio! My name is Tiffany Johnson and I am a magna cum laude graduate of North Carolina State University, holding a B.A. in Communication with a concentration in Mass Media and a B.A. in Political Science with a concentration in Law & Justice. I am also currently in graduate school, part-time, at the University of North Carolina at Charlotte working to obtain a Master of Business Administration degree with a concentration in Marketing.
I love the intersection between communication and community engagement. It is like the best of both worlds and allows for me to merge both of my undergraduate degrees. Throughout college, I strengthened my volunteerism and upon graduating from undergrad I leaned into volunteering within the Charlotte, N.C. community and beyond while looking for full-time employment. Then it hit me (not literally) that the people leading community efforts where I volunteered were doing so as a career, so I began my full-time career working at United Way of Central Carolinas on a contract position. Now, I currently manage two programs that support youth and lead community engagement communications for the City of Charlotte.
In addition to my full time career, I began my journey as a blogger on January 31, 2020, partly because I am a storyteller at heart and wanted to continue to strengthen my passion for the communication field through my love of content creation, and the other part is for reasons listed on my blog's home page.
Aside from working, I am rediscovering my passion for reading. There is something so beautiful about having to visually paint pictures of words described on pages.
I appreciate your taking the time to view some of my work below. Remember, to take some time to peruse my blog, www.somotiffated.com, once you are done looking at this page!
I love the intersection between communication and community engagement. It is like the best of both worlds and allows for me to merge both of my undergraduate degrees. Throughout college, I strengthened my volunteerism and upon graduating from undergrad I leaned into volunteering within the Charlotte, N.C. community and beyond while looking for full-time employment. Then it hit me (not literally) that the people leading community efforts where I volunteered were doing so as a career, so I began my full-time career working at United Way of Central Carolinas on a contract position. Now, I currently manage two programs that support youth and lead community engagement communications for the City of Charlotte.
In addition to my full time career, I began my journey as a blogger on January 31, 2020, partly because I am a storyteller at heart and wanted to continue to strengthen my passion for the communication field through my love of content creation, and the other part is for reasons listed on my blog's home page.
Aside from working, I am rediscovering my passion for reading. There is something so beautiful about having to visually paint pictures of words described on pages.
I appreciate your taking the time to view some of my work below. Remember, to take some time to peruse my blog, www.somotiffated.com, once you are done looking at this page!
skills enhanced through managing a blog:
- Search Engine Optimization: Utilized for blog posts and overall website.
- Email Marketing: Manage and grow an email subscription list that receives an email newsletter about content related to blog categories.
- Social Media Strategy: Manage several social media accounts for blog brand to promote new content and connect with audience through heavy incorporation of relationship marketing.
- Google Analytics: Utilize this resource to track data associated with blog website, such as website traffic, target audience, new vs. returning visitors, bounce rate, etc.
- Content Creation: Create and manage all aspects of www.somotiffated.com from ideation to execution, photography, videography, conducting interviews and writing interview articles on guests, website management, etc.
career recognition:
30 UNDER 30 PROFILE - TIFFANYUpon nomination and selection by the review committee, I was selected as a member of the Elevate Lifestyle, Top 30 under 30, Class of 2019 for my professional achievements and community contributions to Charlotte, N.C.
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POSITIVITY PERSONIFIEDMy alma mater, North Carolina State University, highlighted my story of perseverance via their alumni magazine, one year after graduation.
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Portfolio:
blog - Writing samples included on website
So MoTiFFated, Founder + Editor-in-Chief
So MoTiFFated is a motivating lifestyle brand with a focus on books, beauty, becoming, and style with a sprinkle of interviews.
Writing Samples: Feature Articles via Embrace Audacity.
So MoTiFFated is a motivating lifestyle brand with a focus on books, beauty, becoming, and style with a sprinkle of interviews.
Writing Samples: Feature Articles via Embrace Audacity.
Speechwriting sample - 2021 MMA Awards Ceremony
Drafted speaking points for Mayor Vi Lyles' speech for the 2021 Mayor's Mentoring Alliance (MMA) Awards that took place virtually on January 21, 2021. An event held to recognize mentorship within the Charlotte, N.C. community.
Video Credit: City of Charlotte
Video Credit: City of Charlotte
event planning & management sample
2020 MAYOR'S MENTORING ALLIANCE (MMA) AWARDS
Led all event planning for the 2020 Mayor's Mentoring Alliance (MMA) Awards which honors members of the Charlotte, N.C. mentoring community for their contributions in uplifting the youth of our city.
Video Credit: O. G. Collins Media
Video Credit: O. G. Collins Media
writing sample - city of charlotte proclamation
writing samples - articles for city of charlotte
additional writing samples:
- Beautification Grant Helps Strengthen Connection Between Neighborhoods
- MYEP Participant Lands Future Work Opportunity with Balfour Beatty
- Neighborhood Board Retreat Empowers Residents to Achieve Community Goals
- West Charlotte Community Leader Determined to Preserve its History
- Community Grants Allow East Charlotte Leader to Keep Her Neighborhood Revitalized for Decades
- Mentoring Advocate Prioritizes Mindfulness for Mentors
- East Charlotte Resident Helps Keep Charlotte Beautiful
- MYEP Alumna Turned Ambassador Helps Move Career Pathways Forward
- Grant-Funded Murals Inspire Nearby Students of Possibilities Through Art
- Code Enforcement Employee Recruits Colleagues for Realtors Care Day Home Repair
- Howie Acres Community Uses Grants to Preserve Its History
earned tv media placements
earned print media placements
linkedin recommendations
Recommendations provided by former colleagues across 3 different roles, who either managed me directly or were a part of the leadership team within my organization. To see more recommendations and my complete LinkedIn profile, click here.